Key Responsibilities
- Assist in the creation and scheduling of social media posts across various platforms.
- Monitor social media channels and engage with the audience through comments, messages, and shares.
- Help optimize and manage online advertising campaigns (Google Ads, social media ads.)
- Assist in conducting keyword research and implementing SEO strategies to improve organic search rankings.
- Collaborate with the content team to create and edit engaging written, visual, and video content.
- Support the tracking and analysis of website and social media analytics using tools like Google Analytics.
- Research industry trends and contribute ideas for digital marketing strategies.
- Assist in email marketing campaigns, including creating content and managing subscriber lists.
- Contribute to the maintenance and update of the company website and other digital platforms.
Requirements
- Diploma in digital marketing, communications, or relevant field. A bachelor’s degree is an added advantage.
- Basic understanding of digital marketing principles and concepts.
- Familiarity with social media platforms, their functions, and best practices.
- Strong written and verbal communication skills.
- Proficiency in using Google Workplace (docs, sheets).
- Experience with graphic design tools (Adobe Photoshop, Adobe Illustrator). Experience with Premier Pro is an added advantage.
- Analytical mindset with the ability to interpret data and draw insights.
- Self-motivated, organized, and able to multitask effectively.
- Enthusiasm for learning and staying up-to-date with digital marketing trends.
Interested candidates are encouraged to apply by filling out the application form and attaching a resume and relevant portfolio samples.