Job Description :
Job Title: Business Performance Manager – Premium Spirits
About us
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future.
Join us to create a career worth celebrating.
About the function
Our Finance team deliver sustainable growth for our business, customers, and much-loved brands. We’re part of a $12.2 billion gross profit Organisation, responsible for driving an exceptional level of performance and creating the potential for future growth.
Whether we’re utilizing our digital capabilities and analytics to inform our business strategy or creating capacity to invest in the future — no two days are the same in our Finance team. Wherever your skills lie, we’ll help you to learn and develop, supporting you along the way in our inclusive culture.
About the role :
To drive strategic initiatives and commercial performance by providing financial leadership and insights that enable effective decision-making and business growth in the Premium Spirits segment. Partner with the General manager and commercial teams to optimize revenue streams, market expansion, and strategic investments.
Role Responsibilities:
Strategic Planning & Growth
– Lead financial aspects of strategic planning process and growth initiatives
– Develop financial models for market expansion and new business opportunities
– Evaluate potential strategic partnerships
– Support development of 3-5 year strategic roadmap with robust financial analysis
– Model scenarios for market and product portfolio expansion
Commercial Performance
– Partner with Sales and Marketing to optimize pricing strategies and promotional ROI
– Analyze channel profitability and customer portfolio performance
– Evaluate new revenue streams and business models
– Support trade spending effectiveness and promotional planning
– Monitor competitor activity and market share performance
– Assess route-to-market strategies and distribution models
Business Development & Investment
– Build business cases for strategic investments and growth initiatives
– Evaluate ROI on brand investments and marketing campaigns
– Analyze new product development opportunities and launch costs
– Support commercial contract negotiations with financial insights
– Assess strategic CAPEX requirements for growth initiatives
Performance Analysis & Insights
– Develop commercial KPIs and performance dashboards
– Provide insight on market trends and their financial implications
– Analysis of brand performance and portfolio mix
– Track and analyze market share data and competitive intelligence
– Monitor and report on strategic project delivery and benefits realization
– Co-ordinate the Integrated Reporting Reconciliation (IRR) process within the IBP cycle.
Experience / skills required
– Professional accounting qualification (ACCA, CIMA, ACA, CPA(K) or equivalent)
– Bachelor’s degree in Finance, Business, or related field
– 7+ years of finance experience, with significant commercial finance exposure
– Advanced financial modeling and valuation skills
– Experience with strategic planning and analysis
Essential Skills & Knowledge:
– Strong understanding of alcoholic beverage industry dynamics
– Commercial acumen and strategic thinking capability
– Knowledge of route-to-market strategies and trade channels
– Experience in strategic planning and execution
– Strong stakeholder management and influence skills
– Advanced analytical and problem-solving abilities
Desired Experience:
– Previous experience in FMCG or beverage industry
– Track record of supporting successful commercial initiatives
– Experience in strategic transformation projects
– International market experience
– M&A or corporate development experience
Personal Qualities:
– Strategic mindset with ability to see big picture
– Strong commercial acumen and business instinct
– Excellent communication and presentation skills
– Ability to influence senior stakeholders
– Proactive and results-driven approach
– Comfortable with ambiguity and change
Flexible Working Statement:
Flexibility is key to our success. From part-time and compressed hours to different locations, our people work flexibly in ways to suit them. Talk to us about what flexibility means to you so that you’re supported from day one.
Diversity statement:
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.
We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.
