About the role :
To drive strategic initiatives and commercial performance by providing financial leadership and insights that enable effective decision-making and business growth in the Premium Spirits segment. Partner with the General manager and commercial teams to optimize revenue streams, market expansion, and strategic investments.
Role Responsibilities:
Strategic Planning & Growth
– Lead financial aspects of strategic planning process and growth initiatives
– Develop financial models for market expansion and new business opportunities
– Evaluate potential strategic partnerships
– Support development of 3-5 year strategic roadmap with robust financial analysis
– Model scenarios for market and product portfolio expansion
Commercial Performance
– Partner with Sales and Marketing to optimize pricing strategies and promotional ROI
– Analyze channel profitability and customer portfolio performance
– Evaluate new revenue streams and business models
– Support trade spending effectiveness and promotional planning
– Monitor competitor activity and market share performance
– Assess route-to-market strategies and distribution models
Business Development & Investment
– Build business cases for strategic investments and growth initiatives
– Evaluate ROI on brand investments and marketing campaigns
– Analyze new product development opportunities and launch costs
– Support commercial contract negotiations with financial insights
– Assess strategic CAPEX requirements for growth initiatives
Performance Analysis & Insights
– Develop commercial KPIs and performance dashboards
– Provide insight on market trends and their financial implications
– Analysis of brand performance and portfolio mix
– Track and analyze market share data and competitive intelligence
– Monitor and report on strategic project delivery and benefits realization
– Co-ordinate the Integrated Reporting Reconciliation (IRR) process within the IBP cycle.
Experience / skills required
– Professional accounting qualification (ACCA, CIMA, ACA, CPA(K) or equivalent)
– Bachelor’s degree in Finance, Business, or related field
– 7+ years of finance experience, with significant commercial finance exposure
– Advanced financial modeling and valuation skills
– Experience with strategic planning and analysis
Essential Skills & Knowledge:
– Strong understanding of alcoholic beverage industry dynamics
– Commercial acumen and strategic thinking capability
– Knowledge of route-to-market strategies and trade channels
– Experience in strategic planning and execution
– Strong stakeholder management and influence skills
– Advanced analytical and problem-solving abilities
Desired Experience:
– Previous experience in FMCG or beverage industry
– Track record of supporting successful commercial initiatives
– Experience in strategic transformation projects
– International market experience
– M&A or corporate development experience
Personal Qualities:
– Strategic mindset with ability to see big picture
– Strong commercial acumen and business instinct
– Excellent communication and presentation skills
– Ability to influence senior stakeholders
– Proactive and results-driven approach
– Comfortable with ambiguity and change
Worker Type : Employee
Primary location : Nairobi, Kenya
Job Posting Start Date : 13th January 2025
