The Alliance for a Green Revolution in Africa (AGRA) is at the forefront of transforming the continent’s agriculture, empowering smallholder farmers to transition from subsistence farming to thriving agribusinesses. With our headquarters in Nairobi, Kenya, AGRA is a dynamic, African-led institution that spearheads change through sustainable food systems, strategic partnerships, and impactful policy engagements.
As part of our continued efforts to amplify our impact and elevate our brand presence, we are excited to announce a vacancy for a Communications Officer – Digital. This is an excellent opportunity for an experienced communications professional with a digital focus to join a continental organization that is reshaping Africa’s food systems. The selected candidate will play a key role in enhancing AGRA’s digital communication strategies to engage key stakeholders, promote AGRA’s strategic priorities, and contribute to sustainable agricultural development.
This role is based in Nairobi, Kenya and comes with a chance to join a diverse and mission-driven team committed to improving the livelihoods of millions of smallholder farmers across Africa. If you are passionate about agricultural transformation, digital communications, and strategic storytelling, we invite you to consider this exciting opportunity.
About AGRA
AGRA is driven by the belief that African farmers hold the key to ensuring food security and economic prosperity for the continent. Our mission is centered on catalyzing inclusive agricultural transformation by enhancing productivity and improving access to markets for smallholder farmers. Through the delivery of high-quality seeds, sustainable farming practices, market linkages, and enabling policies, AGRA supports millions of African farmers to increase yields, build resilience, and boost incomes.
Our strategic approach under Strategy 3.0 emphasizes five core intervention areas:
- Policy and State Capability – Supporting national governments to foster conducive policy environments that promote investment and innovation in agriculture.
- Seed Systems – Facilitating the development and delivery of high-yielding, climate-resilient seeds to farmers.
- Sustainable Farming – Promoting resilience and productivity through advanced farming methods, irrigation, mechanization, and soil health management.
- Inclusive Markets and Trade – Enhancing farmer access to markets and driving commercialization of agriculture.
- Youth, Gender, and Inclusiveness – Ensuring women and youth are integral to the agriculture value chain and benefit from transformation efforts.
People are central to AGRA’s impact, and our values—Integrity, Respect, Innovation, Stewardship, and Equity (I-RISE)—guide our interactions and operations. We are proud to have a multicultural workforce representing over 24 nationalities, and we continually strive to foster a culture that is collaborative, entrepreneurial, and grounded in excellence.
Position Title: Communications Officer – Digital
Job Reference: COMM/CIEA/07/2025
Location: Nairobi, Kenya
Deadline for Applications: July 18, 2025, by 5:00 PM EAT
Overview of the Role
The Communications Officer – Digital will be a key member of AGRA’s Communications, Innovations, External Engagements, and Advocacy (CIEA) team. This role is focused on implementing digital communications strategies aligned with AGRA’s brand objectives and strategic narratives. The officer will oversee the digital execution of business line and platform communication plans, ensuring stakeholder satisfaction, visibility, and brand equity across various digital platforms.
Working closely with internal and external stakeholders, the Communications Officer – Digital will be responsible for enhancing AGRA’s digital presence, tracking audience engagement, and driving innovative storytelling across AGRA’s platforms. This role is central to how AGRA communicates its mission, engages its partners, and maintains an impactful digital footprint.
Key Duties and Responsibilities
- Lead the execution, tracking, and reporting of digital communication activities in alignment with AGRA’s business lines, platform narratives, and overall brand strategy.
- Drive the implementation of the CIEA brand annual work plan, ensuring all activities are initiated on time, within scope, and budget.
- Enhance AGRA’s brand identity by creating and disseminating messages across all digital assets, ensuring consistency and relevance.
- Develop and manage core brand key messages that reinforce AGRA’s position as a leader in agricultural transformation.
- Collaborate cross-functionally to ensure consistent execution of brand and platform narratives, messages, and digital engagements.
- Implement approved strategic content models, audits, content matrices, journey maps, and taxonomies to structure digital content planning.
- Monitor web analytics, digital trends, and stakeholder engagement data to inform strategy and optimize outreach.
- Proactively track emerging risks across social media and multimedia platforms and compile risk reports for internal use.
- Establish and maintain efficient systems for internal traffic management, ensuring timely response to internal and external stakeholder communication needs.
- Develop an effective content calendar that reflects AGRA’s priorities and campaign timelines.
- Identify and engage online community champions to amplify AGRA’s advocacy efforts and promote positive brand perception.
- Respond to brand briefs, coordinate with external suppliers, and ensure timely and quality delivery of digital content and creative assets.
- Maintain organized and accessible archives of brand briefs, digital assets, and other communications resources for ease of reuse and repurposing.
- Ensure digital communication activities adhere to AGRA’s procurement, grant, and financial guidelines.
- Monitor and report on online brand experiences, documenting both favorable and unfavorable stakeholder engagements.
- Identify and recommend strategic stakeholders and digital influencers for partnership and amplification of AGRA’s work.
Required Qualifications and Experience
- A degree in Marketing, Communications, Business, or a related field is essential.
- Additional professional certifications in Digital Media Communications or Project Management are an added advantage.
- Extensive experience in digital marketing, especially in public good advocacy and development contexts.
- Demonstrated experience in managing digital systems, content management tools, and online measurement platforms.
- Strong familiarity with tools used to measure digital brand equity and audience engagement.
- Solid understanding of digital media trends and brand management strategies.
- Excellent grasp of agricultural transformation theories and the broader food systems landscape in Africa.
- Proven ability to collaborate across multicultural teams and coordinate with multiple stakeholders.
- A proactive, results-driven approach with the ability to work independently and under tight deadlines.
- Strong analytical skills, including the ability to interpret complex data sets and translate insights into actionable communication strategies.
- Flexibility and agility to adapt to evolving digital landscapes and shifting strategic priorities.
- Knowledge of newsroom operations or agency-client service dynamics is beneficial.
- Excellent verbal and written communication skills in English; knowledge of French is a plus.
- Prior experience working with multilateral or bilateral organizations is highly desirable.
What AGRA Offers
Joining AGRA means becoming part of a movement dedicated to driving change across the African continent. You will work in a collaborative environment where innovation is encouraged, diversity is celebrated, and performance is rewarded. AGRA offers a competitive compensation package and opportunities for professional growth through engagement with cutting-edge projects that impact millions of lives.
As an employee at AGRA, you will:
- Engage in meaningful work that contributes directly to the economic empowerment of smallholder farmers.
- Collaborate with a diverse team of experts from across Africa and beyond.
- Benefit from a supportive culture focused on learning, inclusion, and teamwork.
- Contribute to programs that address food security, climate resilience, and gender equity.
Application Process
If you believe you have what it takes to be part of AGRA’s transformative agenda, we encourage you to submit your application, including a detailed CV with your email and telephone contact information. Please quote the job reference number COMM/CIEA/07/2025 in the subject line of your email and send your application to:
All applications must be submitted by 5:00 PM EAT on July 18, 2025. Please note that only shortlisted candidates will be contacted for the next steps in the recruitment process.
This is a unique opportunity to contribute to Africa’s agricultural future by leveraging the power of digital communications. We look forward to receiving your application and potentially welcoming you to our team.
