Lecturer – Advertising & Branding

Nairobi, Nairobi, Kenya

Part Time

Experienced

Switch Media School (SMS), a premier training institution under the Kenya Red Cross Society (KRCS), is redefining Digital Media, Communication, and Technology education in Kenya. Fully registered by TVETA and accredited by the Institute of Commercial Management (ICM), we are committed to producing hands-on media practitioners, entrepreneurs, and innovators who are prepared for the rapidly evolving global media landscape.

Role Overview
Switch Media School is looking for an innovative and industry-savvy Lecturer in Advertising & Branding. The successful candidate will train learners in creating impactful advertising campaigns, brand identity strategies, and digital-first promotional content, preparing them to thrive in a competitive global media landscape.

Duties & Responsibilities

• Teach the principles of advertising, consumer psychology, and brand management.
• Guide students in developing advertising campaigns across TV, radio, print, digital, and outdoor platforms.
• Train learners on digital & social media advertising, including PPC, influencer marketing, and analytics.
• Mentor students in brand positioning, brand storytelling, and creating comprehensive brand guideline documents.
• Integrate case studies of iconic advertising campaigns and AI into teaching.
• Assess learners through projects, branding plans, and campaign presentations.

Qualifications

• Bachelor’s degree (Master’s preferred) in Marketing, Communication, Media, or related field.
• Demonstrated experience in advertising, branding, or digital marketing.
• Strong portfolio showcasing successful campaigns or brand strategy work.
• Excellent creative and analytical communication skills.
• Proficiency with AI tools in digital advertising (audience targeting, personalization, campaign optimization).
• Hands-on knowledge of Google Ads, Meta Business Suite, SEO/SEM tools, and influencer marketing strategies.
• Industry certifications (Google Ads, Facebook Blueprint, HubSpot, etc.).

Application Process
Interested candidates should submit the following via www.switchmedia.ke/careers by Monday, 8th September 2025:

• A Cover Letter indicating the specific unit(s) you are applying for.
• An updated CV.
• Portfolio/Showreel (where applicable).

Only shortlisted candidates will be contacted.
Equal Opportunity Disclaimer: Switch Media School is an equal opportunity employer and does not charge/accept any payment from job seekers at any stage