The Progressive Assembly Welfare Association, operating under the national socio-welfare initiative EmPAWAKENYA, is inviting applications for the position of Sales Lady. This opportunity has been designed for mature, self-driven, and community-oriented women who are passionate about contributing to social empowerment, financial inclusion, and community development. The organisation is expanding its outreach across Kenya and is currently seeking five Sales Ladies who will support membership growth, community engagement, and the promotion of its welfare initiatives.
This role is uniquely positioned within a citizen-focused welfare ecosystem developed to promote economic mobility, structured support systems, and holistic empowerment. EmPAWAKENYA’s model emphasizes dignity, social security, and opportunity for ordinary citizens while leveraging digital tools and structured welfare mechanisms.
The Sales Lady role is commission-based during the initial engagement period, giving successful applicants flexibility in workload, working hours, and geographic reach. It is also a position that allows progression into full-time employment based on consistent performance, successful growth in membership recruitment, and the ability to sustain meaningful community relationships.
This advert provides a detailed job description, the nature of the work, reporting arrangements, and expectations for all applicants. The association encourages individuals who are disciplined, persuasive, and excellent communicators to apply.
POSITION DETAILS
Advert Number: 6076/2025
Position Title: Sales Lady
Organisation: Progressive Assembly Welfare Association (EmPAWAKENYA)
Number of Vacancies: 5
Location: Kenya (Remote / Work-from-home)
Occupation Category: Sales and Marketing
Reporting To: Chief Executive Officer
Employment Type: Job (Commission-Based, with pathway to full-time)
Terms: Local Agreement
Advert Date: 09-12-2025
Closing Date: 09-01-2026
ABOUT THE ORGANISATION
EmPAWAKENYA is a national welfare development society that focuses on building an inclusive socio-welfare, digital savings, credit, and community empowerment ecosystem. The organisation promotes financial inclusion, welfare stability, structured economic support, and citizen participation. Its initiatives target poverty reduction, grassroots empowerment, and sustainable community networks.
The Sales Lady role aligns with this mission by expanding the organisation’s outreach and strengthening its engagement with women’s groups, community institutions, and organized networks throughout the country.
POSITION SUMMARY
The Sales Lady will support outreach, lead generation, membership onboarding, and general promotion of EmPAWAKENYA’s welfare programs. The role is suited for a woman aged between 35 and 50 who is comfortable engaging community groups, households, and individuals through virtual, phone-based, and occasional in-person interactions.
The role requires strong interpersonal skills, consistency, and the discipline to work independently. All work will be conducted remotely, with minimal supervision, although regular updates and reporting to the CEO will be required. This position is ideal for individuals who have balanced personal responsibilities and are looking for flexible income opportunities tied to performance.
DETAILED JOB DESCRIPTION
The Sales Lady will carry out a wide range of responsibilities essential to promoting the organisation’s welfare programs and expanding the membership base.
Below is the structured and comprehensive outline of duties as required by the employer:
- Identification of Potential Members
The role requires the Sales Lady to identify potential individuals, community groups, and institutions that may benefit from EmPAWAKENYA’s programs. This includes researching local communities, identifying active social groups, spotting welfare networks, evaluating potential leads, and building a list of viable prospects who may show interest in the organisation’s socio-welfare offerings. - Lead Generation and Follow-up
The Sales Lady must continuously generate leads by engaging people through various communication channels. She will initiate contact with potential members, present the organisation’s services, and ensure follow-up communication is made consistently. She will be responsible for keeping the lead warm, reminding prospects of upcoming virtual meetings, and addressing initial requirements before onboarding. - Scheduling Virtual Meetings
The successful applicant will schedule virtual meetings, orientation sessions, or consultations between potential members and the organisation’s leadership. She will be responsible for coordinating times that work for both the prospects and the organisation’s representatives. She will also ensure that prospects understand the purpose and structure of each meeting. - Tracking Lead Activity
The role involves maintaining updated records of all lead activity. This includes documenting the status of each lead, tracking follow-up dates, monitoring conversion progress, and recording feedback from prospects. Basic training in digital record keeping will be provided, and the Sales Lady must maintain accuracy and organisation in managing this data. - Explaining the Organisation’s Value Proposition
The Sales Lady will communicate EmPAWAKENYA’s mandate, purpose, goals, and welfare benefits in simple, relatable, and clear language. She will address inquiries regarding membership, financial inclusion tools, welfare support systems, and the general socio-economic benefits of joining the organisation. She must be able to break down complex concepts into easy-to-understand messages. - Database Maintenance
The organisation provides training on how to maintain a basic database for leads, conversions, and follow-ups. The Sales Lady will be required to update the database regularly, enter new prospects, delete irrelevant entries, and organise data based on membership category or region. - Weekly Activity Reporting
The Sales Lady will provide weekly reports detailing her outreach activities, number of leads generated, conversions achieved, and key follow-up plans. Reporting will be submitted to the CEO or designated supervisor. This ensures transparency, performance monitoring, and structured planning within the outreach and membership departments. - Community Engagement
The role requires building relationships with community associations, churches, women groups, Saccos, and other institutions. This may involve networking, sharing information materials, and occasionally attending community meetings when required. The Sales Lady will act as an organisational ambassador, maintaining professionalism during all engagements. - Representation with Professionalism
The Sales Lady must represent EmPAWAKENYA with integrity and respect. Professional conduct is necessary while interacting with prospects, community institutions, or existing members. She will promote the organisation’s values, uphold its reputational standards, and conduct herself in a manner that reflects positively on the welfare-focused mandate. - Communication and Outreach
The role requires active engagement with people through phone calls, WhatsApp messages, social media communication, and in some cases, direct physical interaction. The Sales Lady must be comfortable initiating conversations, responding to inquiries, and sustaining dialogue in a structured, approachable manner. - Goal and Target Orientation
The Sales Lady will operate within target-driven frameworks. She must be able to set personal goals, align with organisational expectations, and work consistently to meet monthly and weekly targets. Performance will influence potential transition into a full-time salaried role. - Work-from-Home Structure
The role is fully remote. The Sales Lady must manage her time effectively, schedule her tasks independently, and remain disciplined. She must demonstrate the ability to work without day-to-day supervision while maintaining reliability and accountability. - Support in Regional Growth
As EmPAWAKENYA expands nationwide, the Sales Lady may contribute to region-specific recruitment programs. She may offer insights into local dynamics, advise on outreach strategies, and assist in identifying strategic community networks.
REMUNERATION STRUCTURE
Compensation will be entirely commission-based at the beginning. The commission structure is competitive and tied to successful onboarding of new members. Additional incentives are available for retention success, large-volume conversions, and regional expansion support. Transition to full-time salaried employment will depend on consistent performance and conversion rates over time.
APPLICATION INSTRUCTIONS
Interested applicants must apply strictly through email. Applications should include:
Full name
Age
Coloured photo
Location
Brief background
Phone number
A short explanation of why the applicant considers herself a good fit for the role
Email submissions should be sent to:
[email protected]
Applications are accepted on a rolling basis until the positions are filled.
