We are looking for a results-oriented Senior Marketing Manager to spearhead our marketing efforts and drive business growth in Kenya. You will develop and coordinate the execution of marketing strategies with the marketing Managers to drive brand and product awareness, customer engagement and business growth across the region.DepartmentMarketing & CreativeEmployment TypePermanent – Full TimeLocationKenyaWorkplace typeHybrid
What you would be expected to do:
1. Strategic Planning:
- Liaise with the different business unit sales experts and marketing team to devise regional strategies.
- Develop and implement marketing plans with marketing Managers of the respective verticals i.e. EBD Solar business, Inverter business, Clean Cooking business, Smartphones business & Shop optimization.
2. Project Management:
- Execute global and regional projects as assigned.
- Oversee conference management in Kenya.
- Manage the region’s marketing budget and ensure effective resource allocation.
3. Mutual partnership and facilitation:
- Work closely with Marketing Subject Matter experts in driving campaigns plans and executions in the region.
- Flair for effective stakeholder management in relating with internal stakeholders.
- Build and maintain relationships with key external stakeholders including Sun King partners and industry bodies.
4. Team Management
- Set goals, targets and KPIs for the respective marketing managers.
- Conduct performance evaluation and provide constructive feedback.
- Develop and implement team training & development programs whilst fostering a positive and an equitable team structure.
- Coach and mentor team members.
5. Reporting
- Monthly report of marketing activities executed with the ability to demonstrate tangible return on investment (ROI).
- Quarterly review of marketing activities executed with focus on marketing performance metrics.
- Annual report on the business SWOT assessment in the region.
- Contender activity reporting.
You might be a strong candidate if you have:
- Bachelors degree in a business-related field.
- 8+ years hands-on marketing experience in the FMCG, Telecommunications, solar or agency industry with at least 2-3 years in a people management role.
- Proven track record of success in developing and executing regional marketing strategies.
- Experience in building & managing strong teams and guiding them to deliver exceptional performance.
- Experience in managing million dollar budgets and external agencies.
- Strong knowledge of marketing fundamentals, including customer segmentation, targeting, and positioning.
- Strong ability to Interpret data and insights to inform strategy.
- Knowledge of traditional marketing touchpoints.
- Entrepreneurial marketer with a strong return on investment (ROI) & value for money disciplined approach.
- Familiarity with the Kenya market, culture, and consumer behaviour.
- Awareness of local regulations, legal requirements, and market trends
- Exceptional supervision and team management skills
- Strong communication, presentation and people skills.
- Self-motivated, self-starter who is willing to take initiative, ownership & accountability.
- Experience/Ability to develop strong internal and external partnerships and form strategic alliances.
- Excellent negotiation/influencing skills.
- High results and performance orientation with the ability to solve problems and make critical judgements.
- Strong planning and organizational skills with the ability to manage multiple projects at a time.
- Adaptability, flexibility and ability to work in a fast-paced environment.
- Proficiency in Microsoft Office (PowerPoint, Excel, Word)
- Proficiency in both written and spoken English and Swahili languages.
What Sun King offers
- Professional growth in a dynamic, rapidly expanding, high-social-impact industry
- An open-minded, collaborative culture made up of enthusiastic colleagues who are driven by the challenge of innovation towards profound impact on people and the planet.
- A truly multicultural experience: you will have the chance to work with and learn from people from different geographies, nationalities, and backgrounds.
- Structured, tailored learning and development programs that help you become a better leader, manager, and professional through the Sun Centre for Leadership.
We place great importance on sustaining a diverse, inclusive work environment.
We believe that innovation and understanding comes from diversity on every spectrum. We work to make sure every Sun King team member knows that they belong, knowing that sustaining an inclusive workplace requires conscious effort and is a continuous journey, not an end-state.
Sun King recruits, employs, trains, compensates and promotes people based on their experience, skills, effort, and results. We explicitly prohibit discrimination on the basis of race, religion, caste, national origin, color, gender, marital status, family structure, sexual orientation, HIV/AIDS status, or disability.
About Sun King
Sun King is the world’s leading off-grid solar energy company, combining cutting-edge product design, fintech, and field operations to deliver energy access for the 1.8 billion people who live without an affordable and reliable electric-grid connection. Sun King has connected more than 20 million homes to solar power across Africa and Asia, adding over 200,000 homes each month.
Sun King makes solar products affordable to low-income households and businesses via ‘pay-as-you-go’ purchase financing. Sun King installs solar after customers pay a small deposit. Customers then make small, manageable payments of as little as US $0.11 a day via mobile money or cash.
Instead of paying for expensive, polluting, and health-damaging kerosene for lighting or diesel for power, customers unlock savings through accessing solar power and after one to two years of payments, customers own their solar equipment outright. To date, our Sun King solar products have saved customers more than $4 billion cumulatively.
Sun King collects payments digitally through mobile money systems and its 28,000 field agents — over 650,000 payments each day. Embedded electronics inside each Sun King device regulate usage based on payments, similar to the operation of a pre-paid mobile or electricity meter.
From cost-effective solar systems that provide home lighting and phone charging to robust solar inverters that can power high-energy appliances such as laptops, computers, refrigerators, and more, effectively acting as a full stand-in for grid power, Sun King’s products cater to a wide range of income segments and energy needs. Leveraging its proven distribution network and brand, Sun King is expanding its range of products and services to encompass clean cooking, electric mobility, entertainment, and more, aiming to address the needs of our underserved customers.
Sun King employs 2,800 full-time staff in 12 countries, with specialties spanning product design, data science, logistics, customer service, sales, software, operations, and more — all with a passion to serve off-grid families.
Sun King is committed to gender diversity in the workplace. Women represent 44% of Sun King’s workforce.
